Video: What is Factor Investing?

Factor investing is an efficient alternative to traditional passive investing. But what are factors and how to add them to your portfolio?




Interested in further reading? See our blog Diversification is the only free lunch in investing.

Factor investing leads to a higher return, better diversification and lower costs – and a lower carbon footprint.

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Return enhancement, risk reduction and lower costs are the primary objectives for the use of smart beta. But what is smart beta and why does it matter?

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